The rule asks Secular Franciscans to express ardent love for Mary by imitating her complete self-giving and by praying earnestly and confidently. Self-giving is a real characteristic of Christ, and Mary learned it well. It is a difficult task for anyone of us to achieve, but is something we must daily strive to acquire. This article
Toward the Mother of Jesus he [St. Francis] was filled with an inexpressible love, because it was she who made the Lord of majesty our brother. He sang special Praises to her, poured out prayers to her, offered her his affections, so many and so great that the tongue of man cannot recount them. But what delights us most, he made her the advocate of the order and placed under her wings the sons he was about to leave that she might cherish them and protect them to the end. Hail, advocate of the poor! Fulfill toward us your office of protectress until the time set by the Father.